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The Campbell Plan

The Simple Way to Lose Weight and Reverse Illness, Using The China Study's Whole-Food, Plant-Based Diet
Hardcover Book
Publisher: 
Rodale Books
 | 
March, 2015
ISBN:
9781623364106
In stock now: 
1
$29.99 CAD
Banyen's Description: 

In the 1980s, T. Colin Campbell co-directed a study of more than 4 dozen diseases and 367 items of socio-economic, lifestyle, nutrition, and genetic information across a population of 6,500 adults in rural China, generating more that 8,000 statistically significant associations. Those groundbreaking results, along with other research projects described in the bestselling book, The China Study, support the theory that a whole-food, plant-based diet is linked to lower rates of chronic disease.

More than a million people across the world have read The China Study and have been convinced by empirical evidence to adopt a whole-food, plant-based diet. The Campbell Plan goes beyond the why and shows readers how to make the transition-and enjoy the journey—with practical guidance and a simple plan to make a whole-food, plant-based lifestyle easy and sustainable. The Campbell Plan is full of the cutting-edge nutritional research that fans of The China Study have come to expect. Dr. Thomas Campbell speaks to the reader about health, weight loss, and the science behind it. He also addresses the biggest difficulties of transitioning to a plant-based diet; the most frequently asked questions he receives from patients, practitioners, and readers; and the most cutting-edge research in nutrition.

He offers the latest evidence on hot topics such as: is wheat truly terrible? gluten; supplement mania; fish and fish oils; sugar and soy; oils and fats. Plus 50 pages of recipes! Speaking as both nutritional researcher and practicing physician, Campbell’s combination of practical tools and the research-based evidence of The China Study will guide many in changing their diet and restoring health.

Rare is the physician with the humility and the wisdom to tell us the truth—that the life-style choices we make are more consequential for long-term health than any pill or procedure Western medicine can provide. But Thomas Campbell, MD, does exactly that and, what’s more, goes on to explain in a clear and deeply human way, precisely what the diet and lifestyle choices are that have been proved to lead to the healthiest possible outcomes.” —John Robbins, author of The Food Revolution

Publisher’s Description: 

In the 1980s, T. Colin Campbell, PhD, co-directed a study of more than 4 dozen diseases and 367 items of socio-economic, lifestyle, nutrition, and genetic information across a population of 6,500 adults in rural china, generating more that 8,000 statistically significant associations. Those groundbreaking results, along with many other research projects described in the bestselling book, The China Study, support the theory that a whole-food, plant-based diet is linked to lower rates of chronic disease. More than a million people across the world have read The China Study and have been convinced by empirical evidence to adopt a whole-food, plant-based diet. The Campbell Plan goes beyond the why and shows readers how to make the transition-and enjoy the journey-with practical guidance and a simple plan to make a whole-food, plant-based lifestyle easy and sustainable. The Campbell Plan is full of the cutting-edge nutritional research that fans of The China Study have come to expect. Dr. Thomas Campbell speaks to the reader about health, weight loss, and the science behind it. He also addresses the biggest difficulties of transitioning to a plant-based diet; the most frequently asked questions he receives from patients, practitioners, and readers; and the most cutting-edge research in nutrition. The Campbell Plan 's combination of practical tools and the research-based evidence of The China Study will change people's lives for generations to come.

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